The Web-Pointer
A decent web-pointer article can be written in a paragraph: a URL to the page, and a few sentences on what's there and why it is interesting.
The Book Review
This will require a bit more description than the Web-Pointer, since the reader can't just click over and examine the page himself. There should be a brief summary of what the book has to say, and an evaluation of whether it succeeds in doing so. Still, three paragraphs should be enough for a brief treatment.
The Anecdote
Something happened--probably to you. What happened, and where? What did you do? Did it work, and why? No fuss, no mess; three paragraphs.
[Is it true the editor is a mad fan of the inimitable Michelle Flaherty, and views with particular favor any anecdote that begins with the words "This one time, at..."? -- Yes, indeed it is, and he is quite fond of words like "inimitable", too.]
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